Unilever has reached agreements to divest its home care businesses in Colombia and Ecuador to Alicorp. The deal includes the transfer of Unilever’s product lines and operations related to home care in these two countries. Legal advisory for Unilever was provided by Baker McKenzie and CorralRosales.
The transaction is part of Unilever’s strategic portfolio management, allowing the company to focus on other core areas while Alicorp expands its presence in the Latin American home care market.
**Why this matters**
This sale enables Alicorp to strengthen its footprint in Colombia and Ecuador, potentially increasing its market share in the home care sector. For Unilever, the move aligns with its broader strategy to optimize its business portfolio and concentrate resources on key growth segments.
Source: NewsData