On January 26, Xi’an held the opening ceremony for the 2026 “Xi’an Year • Best of China – Digital Xi’an New Year” event, coinciding with the Laba Festival, which traditionally marks the lead-up to the Spring Festival. The initiative integrates modern technology with cultural traditions to enhance the experience of the New Year celebrations in this historic city.
The event aims to showcase Xi’an’s rich heritage while promoting digital innovation, offering residents and visitors new ways to engage with the festival through interactive and online platforms.
**Why this matters**
This initiative reflects a growing trend of combining cultural preservation with digital technology, helping to keep traditional festivals relevant in the digital age. It also supports Xi’an’s efforts to position itself as a city that embraces both its historical roots and modern advancements.
Source: NewsData