Apple TV users now have the option to subscribe to Peacock for $2 per month, a discounted rate compared to the standard price. This offer provides access to major upcoming events, including the Super Bowl and the Olympic Games, both of which will be broadcast on Peacock.
The promotion aims to enhance the viewing experience for Apple TV customers by offering popular live sports content at a reduced cost. Subscribers can enjoy these high-profile events without paying the full Peacock subscription fee.
**Why this matters**
This deal makes premium sports content more affordable for Apple TV users, potentially increasing Peacock’s audience during key broadcast events. It also highlights the growing trend of streaming services partnering with device platforms to attract and retain subscribers.
Source: NewsData