The Buy Now Pay Later (BNPL) market in the Gulf Cooperation Council (GCC) region is expected to grow significantly, reaching an estimated value of USD 1,278.6 million by 2034. According to a recent report by IMARC Group, the market size was valued at USD 225.2 million in 2025 and is forecasted to expand at a compound annual growth rate (CAGR) of 21.28% between 2026 and 2034.
This growth is driven by increasing consumer demand for flexible payment options, particularly in online and point-of-sale channels. The BNPL model allows customers to purchase goods and services immediately while deferring payments, which has gained popularity among younger consumers and e-commerce platforms in the GCC.
**Why this matters**
The rapid expansion of the BNPL market highlights a shift in consumer payment behavior in the GCC region. As more retailers and financial service providers adopt BNPL solutions, it could influence credit markets and consumer spending patterns. Understanding this trend is important for businesses, regulators, and investors aiming to navigate the evolving financial landscape in the GCC.
Source: NewsData