The North America lingerie market is valued at approximately USD 18 billion in 2024 and is expected to grow to USD 34 billion by 2032. This growth represents a compound annual growth rate (CAGR) of 8.2% starting from 2026, according to analysis by Verified Market Research. Leading brands in the market include Victoria’s Secret, Calvin Klein, and ThirdLove.
The market expansion is driven by increasing consumer demand for diverse and comfortable lingerie options, as well as rising disposable incomes across the region. Innovations in fabric technology and inclusive sizing are also contributing to the market’s growth.
**Why this matters**
Understanding the growth trajectory of the North America lingerie market is important for investors, manufacturers, and retailers aiming to capitalize on emerging consumer trends. The projected market increase highlights opportunities for product development, marketing strategies, and competitive positioning within the apparel industry.
Source: NewsData